Performance Marketer · Creative Producer · Photographer
Marketing that performs.
Content that connects.
I'm Linuka Mallikarachchi — a Colombo-based performance marketer and creative producer. I plan the campaign and shoot the content, so strategy and creative never lose each other in translation.
What I do
Strategy and production, from the same person.
By day I run full-funnel advertising for John Keells Properties — the property arm of Sri Lanka's largest conglomerate. Alongside it I founded Digicyclops Creations, an independent studio for content, photography and video.
Performance Marketing
Full-funnel paid campaigns on Google Ads, DV360, Meta, TikTok & LinkedIn. Targeting, PPC, lead gen and ROI/ROAS optimisation.
Social Media Growth
Organic strategy and platform-native formats that turn dormant brand pages into audiences that compound.
Content & Photography
Photography, videography, editing and colour grading — end-to-end production, built for the platform.
Creator Collaborations
Creator-led campaigns with Sri Lankan creators — matching brands with voices their audience already trusts.
Platforms & tools
Fluent across the stack.
From media buying to the edit timeline — the platforms I plan, run and create in every day, including Display & Video 360.
Worked with
Selected work
A year that produced 150 million views.
Four bodies of work, one operating principle: the person who plans the campaign is the person who makes the content.
Performance Marketing
John Keells Properties: 150M+ views, 80× TikTok growth in one year.
Creator Collaborations
Creator-led campaigns with Sri Lanka's most-watched creators.
Photography
Events, portraits, product & sport — award-recognised work.
Video & Live Production
Broadcast sport, stage openings and brand film.
Let's grow your brand.
Whether you need a paid campaign that converts, a social presence built from zero, or content people actually want to watch — I handle strategy and production under one roof.
Get in touch